MoneyLion: Black History Month (2019)
Goal: Celebrate Black History Month across all MoneyLion social channels, including blog, Facebook, Twitter, Instagram, and LinkedIn.
Outcome: Worked closely with a Content Strategist and Copywriter to generate the following results:
Highlighted one MoneyLion member and two MoneyLion employees in our blog that was shared across MoneyLion social media channels
Shared four (4) #MondayMotivation social posts that resonated with esteemed figures in the African American community and dfree
Created blog posts that discussed important financial topics in the African American community, such as starting your own business and the different types of insurance
Created two (2) 30-second videos that highlighted two prominent African American figures that contributed to the financial industry — Madam CJ Walker and Maggie Lena Walker
Black History Month Content
Examples of Black History Month content
Employee Highlight
Black Money Milestone (30-Second)
#MondayMotivation Examples
